Beautiful coral reefs, stunning beaches and its iconic kangaroos are what most people think of when they hear Australia. Smoking rates may not be as shockingly high Down Under, but many Australians face smoking issues like never before (just like in most other countries on Earth). Smoking can cause a multitude of different health concerns, so it is an issue that Australia has really been cracking down on.
Australia took a huge step in the war against smoking to protect its people by 2012. They introduced a number of key rules to reduce smoking rates in the nation. These bans outlawed cigarette companies from using elegant graphics and vibrant logos on their packs of cigarettes. The packages had to be ugly and boring, meanwhile; the focus is on pictures of gruesome health risks linked to smoking. It takes courage to remove discretion and appearance from cigarettes!
Australia supports environment by introducing new packaging rules that use cardboard for cigarette packages. It is more sustainable for the planet since cardboard can be easily recycled and it does not contribute to plastic life span Also the packages in cardboard do not have a particularly elegant look, or are a real visual climax for smokers and probably deter them from smoking. The package is also air-tightly packed, so the tobacco cannot get out and nothing from outside can come in or spoil it until you use it
The cigarette packaging has changed since the new rules began in 2012, which is to decrease smoking rates. Originally the packs had picture warnings on both front and back telling people about smoking. The size of these warnings was increased to 75% from the front in 2016. That means smokers are exposed to these overloaded messages frequently and second guessing their, usually habitual choices.
Changes were also made to the package colors, which was switched out for an olive green color because studies have demonstrated smokers find it less attractive. It is a crucial aspect of their tobacco control strategy. Making all the package text and writing exactly like that, but changing the font to something less… fun or inviting for kids. So that the packaging does not appeal to teenagers who could feel like smoking.
Quit-smoking targets are using gruesome images on cigarettes to scale back smoking charges Research has shown that showing smokers images is more powerful than using words alone to inform them of the risks associated with smoking. The packages are required to contain images of shock value and graphics showing real diseases such as lung cancer, mouth cancer etc. These include things like grisly photographs of cut-off body parts to help shock people into remembering that smoking is fatal.
Yet, this new method of regulation (particularly for the youth) has helped to decrease smoking rates significantly. Large pictorial health warnings have put off a new generation of would-be smokers from starting on the things, which are packaged effectively only in drab dark olive colours. Also, these regulations have forced the hand of tobacco companies to further consider producing new products that might pose less risk than those with combustible cigarettes.