The beauty and personal care packaging market is constantly evolving. At the center of these developments is Shunho — a firm well steeped in industrial production know-how. People are after packaging that is pretty, that works well and that is relatively good for the environment. Companies are searching for new ways to spice up their products, making them more engaging and rewarding for users. This has led to a lot of invention with the materials and designs of packaging. Here are some of the major trends and options we see in the beauty and personal care packaging market today.
One major shift is a push toward more environmentally friendly packaging. Shunho is conducting research on environmentally-friendly packaging. That means using recyclable materials or materials that are renewable. Many customers these days want products that are good for the planet, and they make decisions on products based on the type of packaging that they include. As a result, the use of green packaging can really give a brand an edge in acquiring new customers.
Custom packaging is another essential facet. Shunho assists businesses in designing packaging that truly represents their brand. That might mean special colors, or shapes, or even smart packaging that communicates with the customer. It makes products more fun to shop for and products can stand out on the shelves. More than anything else, it’s about establishing an image that people remember, and remember fondly.TransMet® Inspire

Shunho also pays attention to creative design. In a crowded market, the design is your savior. This could be packaging that is easier to use or that keeps products fresher for longer durations. New and unique designs can stand out and prompt a customer to choose your product over a competitor’s.TransMet® Lens

Cost is always important. Shunho is dedicated to producing packaging that isn’t just attractive and practical, but is cost-effective as well. That means being more thoughtful about the materials and methods used. The idea is to save money without sacrificing quality, allowing businesses to make more money.TransMet® Holographic

Finally, you need to keep up with the latest materials and designs. Shunho spends his time searching for what’s new in the market. Whether new plastics that make recycling plastic easier or new designs that may that have never been seen before, it’s critical to keep ahead of trends. That’s what helps brands keep their products fresh and interesting to customers.TransMet® Silver